Matthew is an internationally recognised thought-leader on innovation, creativity, strategy, design-thinking, and lean-thinking.
Working as a solo advisor and coach, he specialises in helping senior executives and teams craft winning strategies and innovative approaches that result in sustainable, competitive advantages.
May has written five books on innovative thinking, his latest being Winning the Brain Game: Fixing the 7 Fatal Flaws of Thinking. His previous include The Laws of Subtraction, In Pursuit of Elegance, The Shibumi Strategy, and The Elegant Solution.
May writes the bimonthly “Brain Game” column for Inc. magazine, and his work has appeared in The New York Times, The Wall Street Journal, Strategy+Business, The Rotman Magazine, Fast Company, and Harvard Business Review.
Above all, May is a practitioner of business strategy and innovation with powerful lessons from years at various companies ranging from small startups to companies as large and multinational as Toyota, where he spent eight years as a full-time advisor.